During the 2024 Spring Festival holiday, the cultural and tourism market in Xuchang achieved a "flying start," receiving a total of 8.176 million visitors, marking a 173% increase compared to 2023; the comprehensive tourism revenue reached 5.069 billion yuan, reflecting a 543% increase compared to 2023.

Crowds of tourists flock to various scenic spots. The "Cao Wei Nightless City," Cao Wei Ancient City, Mansion of Prime Minister Cao, and the Baling Bridge Scenic Area have each launched a variety of colorful activities to attract visitors, with a total of approximately 1.273 million visitors received by 11 4A-grade scenic spots in the city. DL(Pangdonglai) transforms into a super IP. From February 14th to February 17th, the total customer flow in DL Angel City reached 672,783, DL Times Square had a total customer flow of 451,524, and DL Life Square had a total customer flow of 321,755. The surge in tourist flow in the scenic spots has also stimulated the consumption potential of hotels and restaurants. Hotels in the urban area are fully booked. At the fourth day of the Lunar New Year, the occupancy rate is generally over 95%, with Rebecca Hotel, Xuchang Hotel, and Huadu Hot Spring Hotel reaching full occupancy rates of 100%. Over 30% of guests came from other provinces and had an average stay of over 2 days.